Step-by-step launch of advertising in VKontakte audio recordings from A to Z

How to remove advertising on VK (Vkontakte)?

There are too many advertisements these days. She is everywhere: on TV, on the radio, on public transport and more. There are intrusive advertising on the Internet, more on that below, and just advertising without the irritating banner jumping out and nasty sounds. How to get rid of it? Let's look at a few of the most popular methods.

Regular advertising

• Google Chrome
• Opera
• Mozilla Firefox

Banners

• Google Chrome
• Opera
• Mozilla Firefox

Advertising also surrounds us on social networks, because many people communicate there, exchange photos, videos and music. How to get rid of advertising on the social network Vk.com?

Let's consider a common unobtrusive type of advertising.

To get rid of it, you need to install the Adblock Plus extension in your browser.

Google Chrome - go to the settings in the upper right corner, select Additional tools Extensions In the window that opens at the bottom of the page, click on More extensions. Next, write Adblock in the search bar. Select the one you need and click the Install button.

After installation, go to the Vk.COM page and press the F5 button and the advertisement disappears.

We do the same steps for Mozilla Firefox - in the upper right corner, click the settings icon and go to Add-ons, enter Adblock in the search bar and install the add-on. After installation, we update the page on VK and enjoy the absence of advertising.

For the Opera browser, we perform similar manipulations: go to settings, then to Load extensions. Enter Adblock in the search bar and install the found add-on. After it is installed, press F5 and get rid of advertising.

2. Now let’s look at a type of advertising that is very annoying with its intrusiveness. Windows popping up from all sides, masquerading as messages from one of your friends. Or advertising of all sorts of miracle drugs. To combat these types of advertising, you need to carefully look at what browser extensions you have installed. If you see that you did not install them, then with peace of mind we take them and disable them.

For Mozilla Firefox - go to the menu with extensions as described above and disable unnecessary ones. When everything unnecessary is turned off, press the F5 button in the browser on the VK page and see that the annoying banners no longer pop up.

Opera - in the settings, select Extensions Extension Manager and disable unnecessary or suspicious extensions. We update the page on VK.com and enjoy the absence of advertising.

Google Chrome - go to Settings Additional tools and Extensions. In the window that opens, we find extensions that we do not need or are simply superfluous and delete them, or simply disable them. Just as in previous cases, press F5 – thereby reloading the page on the social network.

We advise you to be careful about your browser settings so that similar problems with advertising do not recur in the future. Read carefully what the browser or other software you downloaded from the Internet installs. Because most advertising is installed with installed software.

Being forced to scroll through commercials before watching a video is very tiring. Until recently, there was no such dominance of advertising in VKontakte. Now she is everywhere and everywhere.

startup tips

We have received instructions, but I won’t let you go with them alone. Keep my tips that will help you think through everything carefully on the shore before the swim. You don’t want to re-record videos 10 times, do you?

1. Easy search

If you decide to force a client to visit your website, call or come to the office through audio advertising, remember that this action should be as simple as possible. A person will have to break away from listening to music and go online, so the site address should sound distinct and be easy to remember. The same thing with a phone number - it’s better to give a short one.

Lifehack. You can buy a domain using numbers that are easy to remember. The site 55555.ru is much easier to pronounce and remember than the conventional moskva-plastikovie-okna.ru.

2. Personal offers

Segment your audience of potential clients, develop a relevant offer for each. If you already have advertising campaigns running on VK, then everything is even simpler - you can borrow some settings from there.

If there are none, think about how you will communicate with your target audience through advertising. Remember the same notorious “Girl in a black down jacket!” The message should serve as a trigger for the client and catch his attention.

3. Setting a budget

Determine in advance the amount you are willing to spend on audio advertising. Remember that it includes not only the cost of creating videos, but also the advertising budget.

The minimum amount for replenishing your budget in myTarget is 3000 (3600 with VAT) rubles. The minimum price for 1000 listens is 50 rubles. And to launch and get the first results from music advertising on VKontakte, it will approximately take at least 6-8 thousand rubles.

And while I forgot, I recommend replenishing your budget through the Getuniq service, with it you will save a lot. Just shhh... Click and test -> Getuniq.

4. Scenario

I recommend writing it yourself. Well, or in close cooperation with the contractor, since you have an understanding of your client, his problems and needs.

Make notes in the script for the voiceover. Write not only the text itself, but also what the background music should be, additional sounds, timing, speaker intonation, etc.

5. A broken record

Remember that rhyming lines or adaptations of famous songs work great and stick in memory. Some of them only know that this is “advertising music”.

Scenario

6. Hiring professionals

Even if your business does not have a large budget for promotion, I do not recommend making videos yourself.

Firstly, visitors are spoiled by good sound. Secondly, sound recording is a specific and complex process. Instead of wasting time, it is easier to hire professionals with experience and their own equipment. Prices on the recording market are quite affordable.

7. Target action

The emphasis needs to be placed on it, it is better to repeat phrases like “Call the number...” or “Go to the website...” twice.

Use short and simple sentences. Even an experienced speaker may have problems voicing complex structures.

Lifehack . Be sure to read the text out loud. If you get confused on some phrase, change it.

8. Search for an artist

There are many offers on the market for recording advertisements. They are provided by marketing agencies, freelancers and even radio stations. For example, look at part of the price list of one of the audio advertising recording studios.

Price

On freelance exchanges such as kwork, you can find offers for voice-overs starting from 500 rubles. And when ordering several videos at once, you can get a wholesale price.

9. Final check

Before launching advertising and spending your budget, double-check your audio clips. It's better to avoid fakes at this stage. Make sure they meet all myTarget technical requirements. Next, listen to the audio: can all the words be understood, is the message clear.

Lifehack. Send the audio to your friends, let them listen and express their opinion. A fresh look can be useful.

10. Selection of indicators

Alas, with audio advertising you will have to get out. If you have an image campaign, then effectiveness assessment should be carried out using marketing research (myTarget recommends using Mediascope).

But if conversion is needed, then it is better to select separate channels, because you cannot get the same clicks from audio - when listening, clients will not immediately go to the site. Create a separate domain, phone number, promo code, page or website, etc. And indicate these contacts in advertising. And then track the indicators based on them.

myTarget has many statistics metrics, including: reach, reach growth, impression frequency, number of listens, write-offs, CTR (click-through rate), CPC (conversion cost), CPM (cost per thousand impressions), etc.

VKontakte statistics: 15 important metrics

11. Selecting the best videos

Select the most effective audio clips by comparing the number of impressions with the number of targeted actions. In the future, work only with them, increasing the return on advertising.

And remember that sooner or later audience burnout may occur. Then it needs to either be expanded or the advertising message changed. There are no universal tools here; you need to analyze your indicators and take into account the subtleties of the niche.

Important. Don't forget to track your performance and keep abreast of your progress. To do this, I recommend the TOP analytics service – livedune (using the promotional code “INSCALE” 30% discount + 7 days of access).

WE ARE ALREADY MORE THAN 32,000 people. TURN ON

In-scale / marketing

Changing site settings

Use the first method if you are not afraid of the prospect of changing the page interface.

First, we need to clarify that advertising videos are being introduced into social networks under certain language layouts: English and Russian.

As well as other popular languages ​​that are often used when entering the page. Therefore, advertising is fixed on such layouts.

The easiest way to remove unnecessary advertising when watching a video in VKontakte is to change the language of the page. For this:

• Go to settings.
• Select "General" in the right column.
• In the information that opens, you will see a line where the interface language is displayed.
• Click on "Change" and select a different option in the pop-up window. The optimal one for understanding will be Soviet or Old Russian.

It is unclear why the VKontakte developers introduced these languages. But they are present in the layout. After selection, the interface, like the entire page, will change its name.

There will be no advertising when watching a video.

The disadvantage of this method is the unusual names of the sections in the menu and the entire interface. You can get used to this, but if this method does not suit you, then try another way.

Remove ads by cleaning browser extensions

Sometimes when installing various programs, the browser becomes clogged with unnecessary applications and extensions. Often, when downloading from unverified sources, spam programs with advertising end up on your computer.

It is quite possible that you have them too. To check, go to your browser settings. Open the "Advanced" item or the "Extensions" tab. Everything you have installed is displayed here. Some may be on, others off. Under each there is a description of what the program is for.

Try turning off add-ons one by one and updating the video page on VKontakte.

If you find what you need, then when you reboot the video will load without an advertising video. The found extension should not only be disabled, but it is also advisable to remove it altogether.

If these two methods do not help, then most likely you have a virus on the computer itself. It is necessary to check the system and clean it using any antivirus. Otherwise, not only do you risk viewing ads, but hackers may also capture sensitive data.

Ad blocking programs

There are many programs that do not remove, but block all types of advertisements on any sites. However, you should be careful when downloading and choosing. Sometimes such software contains malicious components. The most famous and proven programs are:

• adguard().
• uBlock().
• adblock().

You can also download the extension for VKontakte, it’s called “Removing ads on VK” (). Installing and configuring any of the programs you choose is easy, just follow the interface prompts.

The administration of social networking sites does not prevent the removal of advertising videos and banners. Therefore, there will be no penalties for installing such software.

If you pay attention, you will notice that when you visit the social network VKontakte, advertising banners are displayed. Many users don’t like this, and they are looking for a solution that would help them remove ads from VKontakte.

There is another option. You might have caught an adware virus (see how to remove a VKontakte virus). Now, when you visit a social network, intrusive windows pop up in different parts of the browser.

Let's figure out how to remove or disable VKontakte advertising.

1. Who advertises on a social network
2. Disable or remove advertising extensions
3. Install the Adblock plugin to block VKontakte advertising
4. Conclusion

Successful advertising examples

Audio advertising is used by quite a few advertisers, mostly large brands. Therefore, music lovers on VKontakte can listen to the same video dozens of times a day.

In such an environment, almost any manifestation of creativity, personalization or connection to any events will work perfectly, and here are some illustrative examples:

Example No. 1

References to the popular series

Example No. 2

A reference to a popular advertisement from another brand

Example No. 3

Combining an iconic movie scene and the spring call

Install the Adblock plugin to block VKontakte advertising

At the moment, the most reliable option is to install the Adblock plugin in your browser. It is designed to hide advertisements. This applies to both official networks (Yandex, Google, etc.) and frankly spam options. It is worth noting that the plugin is distributed free of charge.

Go to the official page and select the version for your browser.

https://adblockplus.org/ru/

Start the installation. It will run as normal.

After that, restart the browser and try to log into the social network. Advertising must be blocked.

• how to send a video in contact in a message
• How to write a message to all friends of a friend at once in VKontakte
• how to make a message unread in contact

It is worth paying attention to the fact that on “white” sites, as a rule, the owners place advertising blocks of normal networks. And the advertising itself is placed in such places so as not to disturb visitors.

If you see suspicious pop-ups, new links in the menu on sites that were not there before, then with a 99% probability, you have caught a virus. In this case, use an antivirus utility.

As for disabling VKontakte advertising, the easiest option here is to install the Adblock plugin. At the same time, you can disable it at any time, or add the necessary sites to the list of exceptions in order to resume displaying ad units on them.

Questions?

Prices, coverage, limits, file requirements

VKontakte, although it is famous for its loyalty and easy cloaking, is not so simple with audio advertising. It is almost 100% studied by real people, not bots. It is unlikely that it will be possible to push through dietary supplements, casinos and adult. All prohibitions are described here.

Audio file requirements:

• codecs: aac, mp3, vorbis;
• minimum quality: 44 kHz, 16 bit, stereo;
• stream compression speed: 192 – 320 kbps constant bitrate;
• RMS: 10dB to 15dB;
• number of audio tracks: 1;
• size: up to 10 MB.

Please note - the duration is from 15 to 30 seconds, plus must be a multiple of 5 - that is, audio lengths of 15, 20, 25, 30 seconds are suitable - the length does not affect the cost.

According to the website, VK has an audio audience of about 60 million. Payment is made according to the CPM model – per thousand “impressions=listenings”. At the same time, you will pay only if more than 75% of your advertisements are listened to - this way you do not spend money on those who leave the site when the advertisement is turned on. The screenshot above shows the payment setting set by the system. It's optimal. For comparison, in 2021 the same coverage would cost you 30 rubles (per 1k listens) more - this indicates a drop in demand, but not a drop in benefits - advertising also fulfills its purpose, increasing brand awareness, stimulating customers to place orders and delivering news about local and global events (a very small percentage of listeners mute the speaker during advertising).

Advantages of VK audio advertising:

• Low price;
• Large coverage and detailed targeting;
• Increased attention - a person simply cannot miss your advertisement;
• Availability on both desktop and mobile;
• Low competition - there are no other integrations before or after your advertising - only songs.

Flaws:

• The narrow limits of what is permitted are almost no different from those in the VK advertising account;
• Low conversion and difficulty tracking advertising effectiveness.

What can you advertise:

• Offline business;
• Local events of cities and regions;
• Online business, sites, groups, channels;
• Goods;
• Reach and increase brand awareness.

To make the most of context in audio advertising, refer to Yandex Wordstat and Google Trends.

How to remove ads on VKontakte Google Chrome

Advertising on VKontakte not only talks about useful goods and services of the modern world, but can also seriously interfere with your relaxation or communication.

It’s especially unpleasant when, when you log into VKontakte, you find a bunch of advertisements, not only on the left, but also in the audio section, on the pages of the groups you created and the profiles of your friends, then most likely there are additional extensions in the browser. To remove ads on VKontakte Google Chrome, you need to turn them off.

1. Open your browser and look for the icon with three horizontal lines at the top right. Click on it
2. A browser menu will open in front of you. From the list you need to select “additional tools”.
3. Uncheck all extensions that are not relevant. Refresh your VKontakte page. Advertising must disappear.

If you have turned off extensions, but the advertising and banners on VKontakte remain, it is best to scan your computer for viruses and clean it. In order to get rid of advertising, there are also special services.

For example, this software is installed on your computer and blocks those banners that harm your computer. Adblockplus works perfectly both in Google Chrome and in any other browser.

By installing it on your computer, you can make sure that advertising on VKontakte, as well as from other resources, stops haunting you. If you want to completely protect your computer from all suddenly appearing windows and prohibited advertising, then it is best to connect the application

Unofficial methods

There are also unofficial ways to get an ad-free Spotify experience on your PC or smartphone. Let us immediately note that they do not always work, so you need to try different options. Developers are interested in protection from such cunning people, so they are trying to create additional protection methods.

How to Remove Ads in Spotify on PC

First, let's look at ways to use Spotify on PC without ads.

Using a proxy server

One way is to use a proxy server, for example, Elite Proxy Switcher. Its advantage is that Elite Proxy Switcher is free and can block ads without a premium subscription. Take the following steps:

1. Install Elite Proxy Switcher. To do this, it is better to use the official website eliteproxyswitcher.com and click on the download button on the left side. Next, follow the system's recommendations and wait for the download.
2. Launch the program. Here you can see that the interface is still empty. To block ads on Spotify, you need to use one of the free proxies. The list can be found at free-proxy-list.net.
3. Select any proxy and copy it. After that, go to the Elite Proxy Switcher interface and find the “+” button.
4. Click on it, after which pop-ups will appear.
5. Paste the proxy list and port on the switch.
6. Double-click on the list you added, and then enjoy Spotify without ads.

When using the method, people often ask why there are no ads on Spotify. The reason is precisely the use of a proxy (intermediary), which ensures user substitution. In the future, to disable the use of a proxy server, return the proxy to its original state. Among the disadvantages of the method, it is worth highlighting possible difficulties when accessing the Internet.

Using the downloader program

Another way to use Spotify on a no ADS basis (no ads) is to use a special downloader, TuneFab Spotify Music Converter. This is a user-friendly software that allows you to download and convert tracks in a few clicks. The option to configure music parameters (frequency, bitrate and others) is also available. Here, by the way, look at how to connect Spotify to Discord.

Take the following steps:

1. Download and launch TuneFab Spotify Music Converter.
2. Add the Spotify music you're interested in to the converter. There are two options available here. The first is to copy the link and paste it into the TuneFab Spotify Music Converter interface. The second is to go to Spotify, move the entire playlist to the converter interface and thereby prepare the music for conversion. After completing one of the above steps, be sure to click on the Add button to confirm the process.
3. Choose the options you want for the music you want to listen to without ads. To do this, go to Settings, and then Advanced. In this section you can change the bitrate, frequency, file formats, sampling and other data.
4. Click Convert to listen to Spotify music without ads.

The two methods discussed above allow you to enjoy your favorite tracks and get rid of advertising on your computer.

How to use Spotify without ads on your phone

In the case of a smartphone, you can use other solutions, for example, using a special web player or using special blockers on Android or iPhones. Let's look at these methods in more detail.

Application of Spotify Web Player

The simplest method is to include Spotify Web Player in the web explorer for Android or iPhone to listen to Spotify music without restrictions. But there are two problems. Firstly, Spotify Web Player is not available in the mobile version of the site, and secondly, it only works with Flash, so most web browsers do not support it.

To solve the problem, it is recommended to use browsers that work with Adobe Flash. These include Puffin or the Photon Flash Player application. After downloading, go to the Spotify Web Player website, log in to your account and listen to music without restrictions. We will tell you how to upload your music in another article.

Ad blockers

To remove ads, use special blockers. Let's highlight several options:

1. AdBlock is an application that blocks ads on Android or iPhone. The software's functionality is sufficient to block visual and audio ads in Spotify.
2. Ad Blocker is a browser that blocks ads when using Spotify and when working on other resources. This is a universal tool for users who want to get rid of annoying advertisements.

You can find other software in the application store that allows you to use Spotify without ads, but it is less effective.

How to remove advertising on VKontakte Yandex browser

To remove advertising on Vkontakte in the Yandex browser, you first need to open the settings. The icon that opens the settings in the Yandex browser looks the same as in Google Chrome.

Click on it at the very top of the window and select the first settings item. Further:

1. Scroll down and click on "advanced settings".
2. In the window that opens, find the item Personal data protection and check the box next to the item Block shocking advertising.
3. You can also configure what kind of advertising you want to see / To stop advertising banners on VK from appearing, click on the “configure” button. In the area that opens, select the “blocked ads” tab. Insert your VKontakte link there.

Refresh the page on VKontakte again, the advertising should disappear. And now you can easily promote your profile, gain friends and likes on your pictures.

How to remove advertising on VKontakte on the left

When you do not intend to connect and install third-party programs, you can remove advertising on VKontakte on the left in the main page settings.

Open the “My Settings” section and select the “general” tab. Scroll down the page. In the language field, select Soviet or pre-revolutionary, and advertising on Vkontakte will not be visible.

On VKontakte you can free yourself not only from annoying advertising banners, but also from notifications. If you do not play games, perceive invitations as spam on VK, and do not want your friends to invite you to join various applications, then it will be useful to turn off notifications about them. To perform this action:

1. Go to your profile's main settings. Select the "alerts" tab
2. The “instant notifications on the site” field will immediately appear in front of you. In the “Event Types” area, you need to select “notify about certain events on the site”
3. From the list provided, select those actions that you want to know about when you are on VKontakte. Click save. Alerts about new applications will stop bothering you.

advertising launch

Before setting up, I’ll note that audio advertising can be used not only by large brands. It is suitable for local businesses to invite clients to an office or retail outlet. To do this, geographic targeting is used: a point is specified on the map and the desired radius is set.

And such advertising is also suitable for complementing other promotion channels and working with an already loyal audience. For example, to inform subscribers of your groups on social networks about new promotions.

Interesting . Do you want to promote a group on VK? Do it with the new automated competitions service. The wow effect and sales are guaranteed. Click and test -> Activebot.ru (promotional code “inscale” – 10% discount).

Step 1. Creating a company

If you do not yet have a myTarget advertising account, then you need to register or log in through social networks. Next, create an advertising campaign and select the “Audio Advertising” goal. Give it a name.

Company creation

Step 2. Setting up impressions

Below you will find a dozen display settings. There is no need to be scared, everything here is simple and intuitive.

2.1 Gender You can choose only men or only women. If you want to reach everyone, leave this setting unchanged.

Gender selection

2.2 Age . myTarget will allow you to target advertising to age groups from 12 to 75+ years. There is an additional option “Reach an audience of similar ages.” This way you can add people of a different age, but similar in behavior.

Age setting

2.3 Geography . Setting up broad targeting to specific cities or countries. You can not only add, but also exclude them from the audience.

Broad targeting

2.4 Narrow geography. You can mark the desired area on the map. To do this, set the desired point by entering the address or placing a mark on the map and the required radius. There may be several points.

You can choose “shows” (auditions, of course, but this is more common) for people who are there now or regularly visit this location.

Narrow targeting

Lifehack. If you have a local retail outlet, then be sure to try setting up advertising with a radius of 0.5-1 km around it.

2.5 Behavioral and social characteristics . This tab allows you to set up advertising for people of certain professions, interests, marital status, etc. Select the desired characteristics from the list. Just don't target too narrowly.

Characteristics

2.6 Interests . This tab here is even richer than the VKontakte advertising account. For example, here you can target ads to people interested in refinancing loans or those who like discounts. This is done by checking the appropriate boxes.

Interests

2.7 Segments. Allows you to target a specific user base. For example, you can “shoot” advertising into the ears of site visitors or subscribers of VK or OK groups.

By the way. If you want to gather a high-quality audience and not waste your budget, then use parsers. The TOP ones are Pepper Ninja (“INSCALE2021” +30 days upon payment), Segmento Target (“INSCALE” +30 days upon payment).

Segments

2.8 Adding segments. New segments are created in a separate “Audiences” tab. Click “VK Groups” and find the desired community through the search and add it to the list.

Adding Segments

2.9 Contextual targeting. Here you can set up impressions on people who searched for certain words or phrases. For example, names of brands or services. My advice is to use short phrases with a reach of at least 50,000.

Contextual targeting

2.10 Dates and times. In the “When” tab, select the campaign dates and time intervals in which your advertising will be broadcast.

Step 3: Setting up your bid

The minimum rate for 1000 screenings and auditions is 50 rubles, the maximum is 1000 rubles. The system predicts coverage as a percentage depending on the size of the bid.

If you do not have experience working with myTarget, then I recommend applying the following settings first: the minimum bet is 50 rubles, in the promotional strategy – a fixed rate.

Now set the frequency of impressions and listens per person per day or for the entire campaign.

Display frequency

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Next, set a daily and total budget with an even distribution. This will prevent you from draining it all on the first day. Then, if there are not enough impressions, you can increase them by changing the auction strategy or bid size.

Daily and total budget

Step 4: Download Audio

Everything is simple here. Upload an audio recording from your computer in a special tab. If the format is correct, it will appear in the audio library. You can now submit your campaign for moderation. After completing it, the campaign will begin its work.

Loading audio

How to remove advertising in VKontakte Audio Recordings

The most effective and simple way to permanently get rid of advertising in audio recordings is to install a blocker plugin.

The most popular among such extensions is Adblock Plus. It is a free add-on for any browser that blocks most advertising content on all sites.

There are no guarantees that VK programmers will not be able to find workarounds to neutralize the blocker. However, this method now works and does not allow the site to embed advertising in tracks.

The plugin is active by default on all newly opened sites. Remember that many resources have their main (and sometimes only) income from displaying advertising to visitors. Therefore, on a number of sites (for example, online cinemas) you may be faced with a requirement to disable the plugin for a given site.

Our resource also needs to display advertisements.

Even if you do not follow the links, please disable the add-on while on our site.

We are familiar with the situation. You open a website and advertising banners, pop-ups or text ads start appearing. It's distracting and annoying. What to do? Let's look at how to disable advertising in the Opera browser.

How to disable pop-up ads in Opera

Appears due to malware, which has the common name AdWare (applications that display advertisements). Such files are downloaded to the system if you open a site with incomprehensible content, or download a dubious program. How to proceed? There are several ways. Let's take a closer look at them.

Disable Java Script

Applications and plugins run using JavaScript. For example, animation of videos that appear after opening a browser where advertising is displayed. By disabling this code, banners will not appear. For this:

1. Click “Menu” - “Settings”;
2. Follow the link “Sites”;
3. Find the “Disable JS execution” function and mark it.

   

The banners will disappear, but the browser will not be able to fully display the pages, so add the sites you need to the browser menu. In the JavaScript settings section (described above), click the "Manage" button. Write down the necessary sites, and oh.

Adblock Plus blocker

Download the application on your PC. To do this, go to the address: https://addons.opera.com/ru/extensions/details/opera-adblock/. Click the “Add” button.

Next, allow the installation by clicking “Install”. Restart your browser. To manage it, click on its icon.

Adblock for Facebook

The extension will block Facebook profile banners. Follow the link: https://addons.opera.com/ru/extensions/details/adblock-for-facebooktml and click “Add”. When you click on the icon, the following options will appear:

1. Enable AdBlock for Facebook. This option enables the blocker. If you turn it off, ads will appear. Likewise, enabling the option will hide it;
2. Block suggested items(ie Ads Within News Feed). Blocks the display of news;
3. Block sponsored items (ie Sidebar Ads). Blocks sidebar content;
4. Highlight Ads, Do NOT them. Blocking messages.