People trust brands more that have not only a lot of likes and reposts in their groups, but also comments. Comments are one indicator of community engagement—how interested people are in content. If there are a lot of comments, then VKontakte will promote your posts higher in the “smart feed” and many more people will see them.
Additionally, comments are an invaluable source of customer information. Comments will help you create a portrait of your target audience, find out the needs of the audience, increase customer loyalty and resolve their objections.
But for comments to really work, they need to be there. To achieve this, community users need to be encouraged to comment.
How to write a comment on Instagram?
You can leave your opinion under any post, but only if the page owner has not turned off this option.
To write a comment, open the photo you like and click on “View comments”.
A field for your text will appear at the bottom. There you can use not only symbols, but also emoticons to express emotions. When finished, tap “Publish.”
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There are many bloggers on Russian Instagram who write a lot of text under their posts. Now they can write their longreads directly in SMMplanner.
Friends, share in the comments which long-read Instagram bloggers you read.
Now we can write articles of 4400 characters, isn’t it a miracle?
How to respond to another person's comment?
If your message is addressed to someone specific, and you want them to see it, do the following.
Find the post you want and write @ (username) before the main text.
If a person wrote to you personally and you just want to respond, look at the comment so that the corresponding button appears. Select reply, write your message and tap on “Publish”.
Leave a clear call to action
The easiest way to get people to do something is to ask them to do it directly. To do this, at the end of each post, just write: “Like, repost and leave comments,” or simply ask people to share their opinions on this issue.
Example call for comments
Remember that the same call to comment on different posts will look fake, so try to structure it based on the post, such as asking questions.
How to find your comment on Instagram through the application?
It's very easy to watch the recording on your smartphone.
Find the post you left a comment on.
Open it to view and the program will automatically show your message.
To make searching for photos less time-consuming, add them to your favorites. To do this, tap the flag located under each post on Instagram. If it turns black, it means the photo is in your selection.
You can view it by clicking on the three bars at the top of the screen and going to the “Saved” tab.
Increasing engagement in content
New tricks have appeared that complement the article “Tricks that will increase engagement on Instagram.” First , involve interested people in the comments. Let's imagine that you are developing a personal brand. If you write a note and invite interested people to the discussion in the first comment, then there will be more comments on the matter.
Then this comment can be deleted.
The method only works if you list only those people who are related to the topic of the publication. Spamming with the first comments will not work.
The second trick is to build game mechanics.
Let's imagine that you produce and sell wallets. It’s your birthday, and you promised your subscribers a promotion. You make an announcement about the promotion, where you promise to publish a post tomorrow with the models participating in the promotion. Then you add that under the publication, in the first comment, there will be a promotional code hidden that will provide an additional link. You will need to see the promotional code in time, because then you will delete it.
How to find your comment on Instagram from a PC?
Instagram was developed for mobile devices and its options on a computer are very limited. So, your comment will be visible immediately only if you left it recently and other users have not moved you to the middle of the list. Then there will only be two options left. The first is to scroll through all the notes until you find yours, the second is to use the search in the browser.
Open the publication, click on the 3 dots in the right corner and select "Find".
Start typing your username so that your nickname will light up and come to the fore. The same can be done by pressing the key combination “Ctrl+F”.
Hypothesis: hacking the algorithmic feed
No one knows how algorithmic feed really works. We can only assume that engagement mechanics: provocative posts, games, calls to leave comments and likes help break the feed and get an additional 5-10% of organic reach. As practice shows, this is close to the truth. Publications that use these mechanics consistently receive more organic reach. Among active users of chats on Instagram, there is an idea that if publications receive likes and comments from other Instagram users in the first minutes of their publication, then the publication will receive organic reach and, perhaps, end up in the recommended ones. On this wave, the hypothesis of the “weight” of a like was popular, as if a like from celebrity accounts with hundreds of thousands of subscribers is more significant than a like from Maria, who has 800 subscribers. There is less evidence to support this theory. I tested a couple of publications on my small accounts to track the dependence of the first account on organic traffic. For all publications, impression rates were 5-10% higher.
On publications, in small accounts, the engagement after the first comment is higher.
I suggest you, readers, to test the first comment, and measure the coverage “Before” and “After” of using the first comment, report the results to the author of the article: Ilya Slyusarev - then, we will sum up the results and say what we found out.
How not to miss comments?
For a selling profile, it is very important not to miss notifications from subscribers, because a lost comment can cost you a pretty penny, as clients want to be answered quickly. These messages are important for other reasons as well.
- An “active” profile attracts attention and arouses interest.
- A quick response demonstrates customer focus.
- Before purchasing, many people doubt: will the size fit, how much will delivery cost, will the package arrive in my city? The purpose of the comments is to dispel objections and convince the person of the need to purchase.
- A good response increases sales, because after a few days your answer will no longer be interesting.
In order for your business to develop, you need to keep track of all records, but this is not so easy. You will have to often go to Instagram and look through all the posts (new and old), and this takes a lot of time. Therefore, most entrepreneurs use third-party services to track and view comments, for example, Flume, OML and Chotam. You can also set up notifications, but it’s psychologically difficult to withstand the constant beeping sound, especially if people write comments to you often.
Go to Settings (gear sign) and select “Notifications” and then “Posts and Comments”.
Set “From everyone” and receive news every time someone contacts you on Instagram.
Organize competitions
People are most willing to do something in exchange for prizes. Almost everyone has been using repost contests for a long time, but a comment contest may be more useful to increase reach.
A prize can be given for a comment that:
- received the most likes;
- last 10–15 minutes;
- contains the correct answer to the question.
There are also options with prizes for the largest number of comments - the main thing is to indicate in the conditions that comments should not be spam, but left to the point.
An example of a competition that caused heated discussion
Remember that only live audiences can leave comments. Therefore, first fill the group with your target audience through advertising, take care of quality content - and only then stimulate discussions. In this case, comments and increased coverage will not keep you waiting.
Option 1: Website
To submit comments on the social networking site Facebook, you can use a special form with a text field located below any selected entry. At the same time, the publication itself must have free privacy settings that allow you to see other people’s messages and add your own messages.
Method 1: Standard comment
- The easiest method for posting a comment is to use your own page as the author. To do this, simply find the desired entry, scroll below and left-click on the “Comment” inscription.
This will allow you to instantly go to the “Write a comment” text block, even when you are in the mode of viewing a specific post with a huge number of messages.
- Enter the desired comment in the specified text field and press the “Enter” key on your keyboard to publish. Unfortunately, there are no visible buttons on the Facebook website to perform this task.
Once sent, the message will instantly appear below the post, giving you, the author, the ability to edit and delete.
- You can leave messages not only under the publication, but also under the comments of other users. To do this, click the “Reply” button under the desired block and enter a message in the new field that appears.
Sending is done in exactly the same way using the “Enter” key. However, you can also respond to your own posts.
Method 2: Comment on behalf of the page
On Facebook, in addition to commenting on behalf of your own account, you can leave similar messages using created public pages as the author. Of course, to do this you must be the creator or leader of the corresponding community.
Comment Approved Notifier Extended
Automatically send an email notification to the comment author once the comment is approved. WordPress plugin your comment has been approved.
Comment Approved Notifier Extended
Comment Approval Notification sends an email to your commenters when you approve their comments. This is a very simple plugin. There are no settings or options. It starts working when you activate it. Need to Activate and forget. Fully compatible with SMTP mail sender plugins.
Po file included for translation. Translate this plugin into your language, that is, in our case, into Russian. You can translate Comment Approved Notifier Extended using the free Poedit program or the Codestyling Localization plugin, or Loco Translate.
Is it possible to put an emoticon in the name in VK
VKontakte is a popular social network founded by Mark Zuckerberg in 2004. It is considered one of the analogues of Facebook. The social network's audience numbers more than 170 million users. Initially, the project was created for a certain circle of people, but later it became available to everyone.
The resource is aimed at finding people and communicating with friends. Some time ago, it became possible to place targeted advertising, which is very important for business owners.
Users are given the opportunity to create a profile with a photo and personal data. They can post text, audio and video files on their pages.
Among other things, you can enter your status, which is located directly next to your first and last name. There are no restrictions on this. From time to time, entertaining and practical updates appear on the VKontakte social network.
In April 2021, it became possible to put a smiley face next to your name. It is displayed not only on a person’s personal page, but also in messages and comments under posts.
The emoticon also reflects a person’s attitude towards the coronavirus. The fact is that this problem in 2021 is paramount. The pandemic has claimed many lives, but there are still people who doubt the existence of the virus. Real battles on this topic are flaring up online.
Previously, VK users put various symbols in their first and last names, which emphasized certain qualities of a person. This function is not officially available on the social network. Users simply copied the desired symbol or smiley and pasted it into the desired location.
Girls preferred to use angel wings, zodiac signs, flowers, hearts and crowns. The male part of the population rarely resorted to such decoration. But if there were such cases, then the choice stopped at the image of cups, chess, arrows, etc.
Adding emoticons and symbols to the name line is a unique way of expressing yourself. In the case of coronavirus, they help focus attention on the problem.
Many people ignore self-isolation and compliance with sanitary and hygiene standards. Emoticons are a kind of reminder that it is necessary to comply with the requirements prescribed by WHO.
In addition, the new feature allows you to voice your opinion about the pandemic to a wide audience. Some emoticons can demonstrate that a person has a sense of humor, which significantly improves the mood of social network users in such a difficult situation.
Useful links: VK Stickers: how to get them for free (tips from the pros), How to make a VK group closed: an extensive manual, How to save photos from Instagram to your computer: tips.