How to make a hyperlink in VK: a guide for dummies

What should everyone know about hyperlinking?

A hyperlink is a conductor on the Internet. Using it, you get to the site and find out the necessary addresses on the network. A hyperlink is an element of a text image in a document or on an online platform that helps you move to other pages of the site, to certain parts of the document, message, and also to launch third-party applications.

The hyperlink can be recognized by its blue color, which is successfully hidden in the text. However, this familiar type of hyperlink is far from the only one. Let's get acquainted with the types of hyperlinks. By the way, there are 5 of them in total:

• The anchor hyperlink is the one we mentioned earlier. A piece of text with similar formatting, if not for the blue outline, would not be distinguishable from the rest of the text sentences.
• A non-anchor hyperlink is simply a combination of letters that does not express an idea, but is contained in the text. Formatted as a URL.
• Anchor hyperlink – used when moving from one part of a document to another. Most often represented by content on the site.
• External hyperlink – a link to go to a resource outside the document.
• An internal hyperlink is a link for a “journey” within a site or document.

Please note that these species may overlap with each other. An anchor hyperlink is clearly an internal link, as it facilitates movement within the site.

Useful links: How to put an emoticon in the name in VK and add positivity, How to make a link to a person in VK: a step-by-step guide, How to repost on Instagram to your page.

Using a frame or redirect on your domain

The difference with the previous option is that here the disguise occurs through a special html code, which is uploaded to the hosting in the root folder of the site. In this code you insert your affiliate link. For example, this is what the frame code looks like:

And here is the code for the redirect:

*You can open the code for editing in a regular text notepad or in a Notepad++ notepad.

The WordPress engine is not needed here. Just a website, a root folder (directory) into which frames or redirects are loaded. Having inserted your affiliate link into the code, you save it with the name index.html, place it in a folder, then pack the folder into an archive and upload it to the hosting (in the directory of your site) - unpack it there. As a result, you get a link disguised on your domain that looks like: your domain/folder name with a frame or redirect. And when you click on this link, the affiliate site will open.

I talked about this in more detail in a separate article. There is also a separate instruction for the frame.

The difference between a frame and a redirect is that it does not redirect to an affiliate link, but completely hides it with your domain.

On one site in the root folder you can have as many of these frames or redirects for different affiliate links. They weigh a little. Due to the fact that each will be in its own separate folder on your site, they will not interfere with each other’s work, and in fact, they are just like separate pages of the site.

Hyperlinks and VKontakte: looking for common ground

The social network Vkontakte has long been known for its famous mix. We can’t do without jokes about how VKontakte is just a cocktail of Instagram, TikTok and Telegram. Yes, it’s difficult to fit clips, stories, and a messenger on one platform, and it’s even more difficult to not turn all these functions into a hellish mixture of plagiarism.

But VKontakte cannot exist without its own chips? One of the features of the social network is the ability to use hyperlinks everywhere: from clips and stories to your page and personal messages.

It cannot be said that the use of hyperlinks is some kind of innovation that only reached VK, no, it’s just that other platforms cannot boast of such a range of its use.

On VKontakte you can use a hyperlink in the following cases:

• tagging a user on your own or someone else’s page;
• post in the community;
• message in messenger;
• release of a video on VK;
• publishing a story on the platform;
• tagging an event, announcement, album on the user’s page.

Where are hyperlinks used?

Hyperlinks are mainly used in advertising, PR, and information dissemination. Less often for reference to a particular community.

Because of their pleasant appearance, word-hidden URLs are used where appearance is important. It is unlikely that you will send a group link to your good friend in a personal dialogue, hiding it under a word. You just throw it a regular URL copied from your browser's address bar. But if you need to post on your wall with a link to a specific community, then you will most likely want to create a hidden link, masking it with a word (for example, the name of this community).

How a hyperlink works in VK

First, let’s honestly answer the question: “Why do you need hyperlinks in VK?”

If they were originally invented to tag your friends in posts, share communities, and download materials from third-party resources, now hyperlinks are another advertising weapon that works great in the fight for online promotion.

By clicking on a hyperlink, the reader goes to the specified address without making any effort in the form of searching the page.

There are two ways to create a hyperlink: using parentheses and square brackets. Don't be alarmed, you don't have to learn programming before creating a hyperlink.

It is worth noting that the code is written manually, but for this you will need to know the name of what you are writing about (friend’s first and last name, community, etc.). By the way, there is no difference between round and square brackets. Write whatever suits your needs or the layout of your laptop.

The anchor hyperlink layout looks like this: [id|link text] or (id|link text). Let's explain with a specific example.

Let's say you want to advertise the culinary community "Who's the boss here?" at the end of my post. To hook the reader, you use the phrase “read here.”

If the community identifier is the entry @ktozdesxozyayka, then the anchor hyperlink is formatted as follows: [ktozdesxozyayka|read here]. The same entry can be written using parentheses: (ktozdesxozyayka|read here).

Parking your domain in affiliate programs

This method is convenient because you only need a domain that is parked (linked) in the advertising network. And then used to mask affiliate links to any product on that ad network.

Parking is carried out by changing the DNS records for the domain. Somewhere you need to change the ns server, somewhere you need to add a special A record with an IP address in the domain DNS settings. It all depends on the specific advertising network. As a rule, they have their own instructions for parking a domain. For example, in an overview lesson on working with affiliate programs in the Salid cpa network, I showed how to park your domain there.

This method does not require hosting. For example, if you buy a domain on Timeweb, then you can ask the support service for the “Parking” tariff - so that you do not have to pay for hosting.

The resource came from outside: how to make a link to an external source?

In order to share an external site on VK, you will have to insert a non-anchor link. The application controls the use of third-party resources due to the threat of hacking and viruses.

Restricting the use of anchor hyperlinks in communities, comments and messages saves users from cunning scammers who, we must admit, can carry out their plans without an arbitrary anchor.

The service still offers an automatically selected anchor based on the content of the page that the user adds to his wall or simply shares it in a group or dialogue.

You might often come across a case where, when you go to a site that has already been checked in the browser, VK warns about possible fraud and viruses. This happens when a social network cannot find an anchor for a resource, so it does not know whether it is malicious or completely harmless.

Surprisingly, such warnings pop up even when the user posts a link to Instagram.

The anchor of a site is its Title (conditional second heading). Sometimes it matches the name of the site when you search for it in the browser, sometimes these are completely different sentences that are similar in just one or two words. However, this no longer depends on Vkontakte.

Headings are composed by an editor, copywriter, blogger, in general, the one who stands behind the site and its content. By the way, when creating a headline, the platform retrieves the first graphic image if it is attached to the article. An external link will not look boring and gloomy.

In order to leave a hyperlink to a third-party resource, you must adhere to the following algorithm:

1. Start by writing a post. To create a post, find the publishing window in the “My Page” section.
2. After writing down your main idea, click on “Attach”, then “Note”. You will see an icon for the coupling of two rings (chain), and you should click there.
3. Insert the address of a third-party site.
4. Select the text attached to the link and click on “Hyperlink”.
5. Click on "External Hyperlink" and enter the site address.
6. Save the note and publish the post.

What are links for?

The main purpose of links of all types and stripes is to surf the web comfortably. Users should easily navigate both within individual sites and pages (hello anchors) and move to other web resources.

In this regard, webmasters should strive to make links beautiful and fit into the design. Convenience of transitions should be achieved by using appropriate attributes (where necessary - a new window, where not necessary - leave in the current one).

All side factors associated with links, in particular, SEO influence during promotion, should fade into the background, since only those links that the user needs have a positive effect during promotion.

Online dating: how to leave a link to a person with your text?

Instagram users tag their friends in photos, VKontakte fans leave hyperlinks on their pages. It is, of course, up to the users themselves to decide which is simpler, more interesting and better. But first, you should find out how to leave a link to a person directly on your wall.

Instructions

First of all, create a post according to the standard scheme for publishing any post on VK (the main one is “What’s new with you?”). Before clicking the final checkmark, be sure to tag the user. The signal for the platform will be the entry of the following icon: “*”.

The system will automatically show the first person in the list of friends, but if the person you need is not among the proposed list, you can find him yourself when you start typing his name, surname or identifier into the search line.

After clicking on the desired person, start entering text using brackets. We talked about the fact that they can be either round or square; the shape does not affect the result. You can write any text inside.

After completing the task, click on the checkbox so that the entry is published and becomes visible to other users of the social network.

By using the VK application from your phone, you make your life easier. In the mobile version, inserting a hyperlink to a person is even easier and faster.

To do this, click on the dog icon in the publication creation window and select the desired user. The hyperlink will be generated based on the name of the mentioned user, you won’t even have to find the parentheses or square brackets icons on your keyboard.

How to tag a community: create a hyperlink to the group

There are many special combinations on the social network that allow you to solve problems in an instant that would seem to take many times longer. In order to tag a community you need to know several of these techniques.

The first step always starts as usual: start by creating your note. After writing the text, enter the command “@club”. Now you need to insert the group ID into the field.

Let's return to the culinary community "Who's the boss here?" Yes, today we will do a fair amount of training on it, testing a non-existent group, like a laboratory animal. After specifying the id, you need to write the hyperlink text in brackets.

Considering all the steps taken, we can create a certain hyperlink formula for the community: @clubktozdesxozyayka (read here) . Now, when you click on the phrase “read here,” you will be taken to the “Who’s the boss here?” community.

Bottom line

Today I told you about hyperlinks for communities on VKontakte. Now you know what their benefits are and how to use them. Use any of the described templates and make your links more enjoyable.

You can also read the article on how to add a link in Telegram to Instagram in the corresponding article.

Read further:

So that the client does not get lost: we create a VK group menu

How to successfully promote a VK group in search engines

What you need to know about SEO promotion of a group on VK

“Whatever you name the yacht, so it will sail” - choose a name for the VK group

How to compose an invitation text to a VK group?

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offline 3 years

Mentions in dialogue: how to make a hyperlink in a VK message?

Sometimes on VKontakte you have to share not only third-party resources, but also posts from this social network. You might think that a repost button was invented for this, but no. Some communities and users limit the reposting of their posts.

Publications must be shared using links. In order to share a post in a message, you need to follow the following procedure:

• Go to the desired dialog and start typing.
• Find the interlocking rings icon, when you hover over it you will see the words “Add link”.
• Paste the link to the post into the field.
• Paste the entry from the box into the message and send it.

Redirect plugins for WordPress – WP Direct Url Links and Pretty Links, or similar

How it works – the plugin is installed on a website with the WordPress engine and the affiliate link is masked by your domain through a redirect.

WP Direct Url Links is a paid, inexpensive plugin. I use it, it shows statistics on clicks and referral sources, it’s in Russian. I did a detailed review on it here.

This is what the process of masking a link in the plugin looks like:

Pretty Links plugin – has a free version, shows the number of clicks on disguised links, in English.

An example of how to use it.

After installation and activation, go to the plugin menu - click on its name in the WordPress console.

Click “Add new”.

In the topmost field, select the type of redirect. I choose 301.

The second one adds a link that needs to be masked.

The third contains the name of the link on your domain in Latin.

The fourth field is notes. Fill in as desired (you can, for example, write what the link is).

And then click on the “Update” button.

Our masked link will appear in the list - you can copy it and post it on VKontakte.

If you need to edit a link, hover your mouse over it and click “Edit” in the menu that appears.