How to send mass messages on VKontakte: instructions

Mailing to friends on VK is one of the options for promoting a VKontakte business. This method of work is suitable both for owners of online stores and advertising pages for sending out news or information about discounts on goods and services, and for ordinary spammers to attract traffic to their sites or affiliate links. You can send messages to friends on VK both from your personal pages and from purchased asset accounts with friends, which can be purchased in special stores. From this article you will learn how to send a newsletter to friends on VK, unfamiliar users or members of target groups using the example of the VKClient program. It will also show how to set up sending reposts via personal messages on VKontakte. Now let’s move on to setting up the function of sending messages to VK friends.

At the initial stage, you need to select the private message mode in the general settings

How to send one message to all your friends on VK and not worry

In this article you will find very useful instructions on how to send a message to all your friends on VK.
Agree, this is a very necessary thing, especially if you are promoting your profile. A mass message will allow you to quickly convey the necessary information to your friends, and therefore potential clients, and will significantly save your time. Unfortunately, officially in VK it is impossible to send a message to all friends at once. The only solution is to create a conversation, the invitation to which will have to be sent to everyone on the list.

How to Sell with Email Marketing

You don't write emails just for fun, right? To keep your business afloat, you must sell.

Learn these 9 tips to turn more of your newsletter readers into customers.

  1. Don't sell until the prospect is ready
    . Become a friend and a trusted source of information first. Then your customers will be ready to buy from you.
  2. Highlight the benefits
    . Don't sell the product. Instead, sell the benefits it offers.
  3. Show what readers will lose
    . Usually people don't like to take risks. They want to avoid inconvenience, uncertainty and complexity. Describe the benefits of your product in terms of customer problems that can be solved with your help.
  4. Don't stick to strict formulas.
    Because letters using formulas seem automated and wildly boring.
  5. Lead to your task
    . Tell interesting stories that support your proposition.
  6. Set clear deadlines
    . This way people won’t put off their purchasing decision.
  7. Add multiple links (to the same page)
    . This increases your chances of people clicking.
  8. Add a clear CTA
    . Make it clear to your readers what you want them to do next and remind them that they are interested in purchasing.
  9. Grab attention with a postscript
    . Remind people of deadlines. Or reiterate what they will lose if they don't buy.

How to send a message to everyone through a general conversation?

Let's look at how to send one message to all VKontakte friends via a computer:

  • Log in to your profile;
  • Go to the “Messages” section;
  • At the top of the window, find the search bar. On the right side there is a plus icon, click on it;
  • Mark all your friends from the list, enter the name of the dialogue and click on the “Start conversation” button;
  • Write a message;
  • Pressing the Enter key will send the latest message to everyone on the list.

You can also send one message to all your friends using the mobile application:

  • Go to the program;
  • Tap on the cloud icon (in the lower center of the window);
  • At the top right, find the square icon with a pencil, click on it and select the “New Conversation” command;
  • Add all recipients to it;
  • Click on the “Continue” button, enter the name of the dialogue and click “Create”;
  • Enter the text of the message;
  • It can now be sent to all selected candidates.

How to send without creating a conversation?

If you are interested in how to write one message to all your friends on VK at once, without resorting to creating a general dialogue, be prepared to use unofficial methods. In other words, use the services of third-party services.

You will have to act very carefully, because in this case you run a high risk of getting banned by the developers of the social network. Mass mailing in the Contact area is strictly prohibited.

Also, the services of unofficial programs are not always free. Well, and, of course, no one can guarantee complete security of your page, because you will inevitably have to provide its input data to third-party services.

If you are ready to take a risk, we will tell you how to send a message to all your friends on VK using the VK Assistant program

  • Go to the website: https://vk-assistant.ru/;
  • Register. Please note that when you enter your password, a message appears indicating that the connection is not secure, and therefore data leakage is possible. We recommend using the “left mail” (not necessary) for registration;
  • Login;
  • Click on the “Profile” button;
  • Log in to the service using your VK login data, following the prompts;
  • After successfully linking your VK account to your account on the service, open its main page;
  • Click on the “Everyone” button and enter your text in the appropriate field;
  • If desired, recipients can be sorted by gender or online/offline status;
  • The last step is to click on the “Send” button.

Letters will fly to their recipients with lightning speed. Please note that it is at this moment that your profile will become most vulnerable to VK security services. If the latter notice suspicious activity, the page will be blocked automatically.

There are many services and programs similar to VK Assistant. None of them are safe and reliable, and therefore people work in them at their own peril and risk. We recommend using fake profiles for such mailings.

So, let's draw conclusions. To officially send one message to all VKontakte friends at once, you will have to create a general conversation. Individual mailing can only be done using secondary services, which is unsafe. Massive spam is a direct road to ban. Therefore, if you really need it, don’t send one message to more than 20 recipients at a time. And try to resort to “leftist” software as little as possible.

Source of the article: https://faqkontakt.ru/kak-razoslat-soobshchenie-vsem-druzyam-v-vk/

We send to everyone

How to send a message on VK to all friends at once? It’s easy – you just need to create a conversation.

  • Go to “Messages”.
  • Click on “+” at the top right above the list of dialogues.

  • We mark all the users to whom we want to send the letter.
  • We send.

There are two problems with this method. Since these are not private dialogues, but a conversation, all participants will see:

  • responses from other users;
  • list of participants.

The second inconvenience follows from the first. If there are more than five hundred friends, and this is the current limit on the number of participants in one dialogue, then several conversations need to be created. The answers and knowledge of the participants about each other will also have to be monitored in each conversation separately.

Important! If a user has closed the ability for you to send him messages, then you will not be able to include him in the list and convey the message to him.

Before sending a mass email, make sure it is necessary. Friends, even if they are good friends, will most likely think ten times before taking seriously a mailing list that contains absolutely your entire contact list. This looks too much like a spam attack from a hacked account.

Source of the article: https://vkbaron.ru/obshhenie/soobshheniya-i-dialogi/kak-otpravit-soobsenie-v-vk-vsem-druzam-srazu.html

Sending messages to friends

If you promote your personal page, potential clients are added as friends. To promote goods and services, you can send messages only to friends.

Important: if you send the same text to all your friends, it will be considered spam. The VKontakte administration will block the account.

The first method is to send messages manually. To do this, write 5-6 different texts and send them to each user in turn. The main disadvantage of this method: if you have a lot of friends, you will quickly get tired of this routine.

The second way is to create a conversation. To do this, open the “Messages” tab. Click on the "+" icon in the upper right corner.

Create a conversation on VKontakte
Create a conversation for mailing

Tag the friends you want to add to the conversation. After creating a group chat, you can send the desired message - all participants will read it.

The third way is to use programs. For example, let's take LSender VK PRO. This is a desktop program for communicating with the target audience of VKontakte. There is support for 16 distribution methods: including sending messages to friends.

To do this, you need to add an account - one or more - write a text and start sending personal messages. The utility is paid: license for 1 month - 490 rubles, forever - 2,990 rubles.

What is a newsletter and why is it needed?

When we fill the community, we try to make publications that are useful and interesting for our target audience. Each subscriber can see them in their news feed, rate and comment. But this is not enough, because there is a lot of competition, users are subscribed to dozens of public pages and personal pages, so our posts can get lost in the general flow of information. In addition, not everyone scrolls through the news feed every day.

Important messages that we want to convey to each subscriber are best sent through personal messages; most users of the social network definitely open and view them. If there are a couple of dozen participants in the group, then you can write to everyone personally, spending 15–20 minutes on it. But if there are more than 100 recipients, this turns into complex and lengthy work.

In this case, we just need mass mailings. We write a message once and send it to all subscribers at once. As they say, fast, profitable and convenient.

There are 2 types of messages that administrators and community owners use:

  1. An invitation to join a group or subscribe to news.
  2. Letters for those who have already subscribed.

These two types of messages have their own characteristics, and now we will analyze them.

Manually sending messages to non-friends

Today, in order to limit the amount of spam, the VKontakte administration has created the following conditions: no more than 20 messages and no more than 190 friend requests. You can bypass this restriction only by creating a fake account. Of course, such a move is also not encouraged by administrators, but it is very difficult to control this.

But all this is not the worst thing. People from fake accounts do not view messages, immediately send a complaint, and then the page is blocked. It is necessary to fill the page with music, photographs, and “revive” it. And this will take a lot of time.

To get the best results from cold mailing, you need to create the most detailed portrait of your client. Only in this case will advertising be beneficial. Consider gender, age, status, place of work, city and much more. All this must be subject to careful analysis. Look for such people, add them as friends and send messages.

We recommend: How to delete all messages on VKontakte at once

VKontakte has a function for adding a short message to a friend request. Take advantage of this and send a welcome email right away. It is highly recommended not to add the following words to your message if you do not want to break your marketing:

  • promotion;
  • discounts;
  • sale;
  • money;
  • for free;
  • buy and so on.

All these words are filtered and you can be banned in no time.

Sending invitations to the group

The very first thing that community owners are interested in is attracting new people. To gain your first subscribers, there are several ways:

  1. Advertising for the VKontakte group.
  2. Send messages to friends with an invitation.
  3. Reposts on subscribers' pages.
  4. Competitions and “refer a friend” promotions.
  5. Use of third-party services and bots.
  6. Sending up to 30 messages and 50 invitations from your personal profile to people who are not friends, but may be interested in the topic of the group.

If you are ready to invest money in quickly promoting your community, you can use all of these methods, including advertising exchanges. But at the very beginning, tell your friends about your project and ask them to involve their friends who would be interested in the group’s theme.

You can invite friends through private messages or through the community interface. To do this, open the page and look at the menu on the right. If you are the owner or administrator of a public page, you will see the “Tell Friends” option.

Now you need to write an attractive invitation post for your friends.

In a group, unlike a public page, you also have the opportunity to send personal messages and invite each of your friends personally. There is a special item in the side menu for this.

A list of your VKontakte friends will appear in the window that opens. Send an invitation to those people who will be interested in the topic of the community, and to your closest friends and relatives who simply want to support you and participate in the project.

What special should be in the message?

Your first message sent to all your friends should be welcoming and friendly. It should briefly, but at the same time succinctly describe what you offer. In our case, you offer your friend to buy high-quality jewelry with delivery. Because the buyer is your friend, then most likely you know each other personally and a friend-buyer can pick up the delivered goods from you. If this is the case, please indicate in your first message that the item will be delivered in person. Among other things, you can mention in your message what this format of purchases is called - “Joint purchases”, this will allow your friend to read on the Internet about what it is, in case of doubt. The first message is very important because... They are the ones who set the tone for further work with clients. Attention: do not send links to friends. The strange algorithm of social networks may perceive such messages as spam and block their sending.

Example of a message for distribution:

Hello!;) =) I became the organizer of joint purchases at the Dubai Gold store. Now you can order elite jewelry made from a special alloy from me at low prices. The entire catalog can be viewed on my page. Only with me the delivery will be free, and in person. If you like anything, write.

In the example message above, you can see that it is impersonal, suitable for sending to all friends, regardless of the gender of the recipient.

Applications for automatic messaging

We've sorted out the invitations, now let's move on to creating mass mailings for subscribers and guests of the community. The simplest and most affordable solution is to use special applications that can be downloaded and installed directly on VK.

Advantages of this approach:

  • this is a legal, that is, approved by the VKontakte administration, method of auto-distribution of messages on behalf of the group;
  • quick installation and configuration directly on the social network;
  • simple controls;
  • clear interface;
  • ability to use all or most features for free.

In order to connect the application, we go to our group and open the “Management” subsection.

Now in the window that opens, go to the “Applications” item, where you can select the necessary tools for our community.

Now we will look at several popular programs for sending messages that you can find on VKontakte and install in your group.

Newsletters

This is the most popular application today and the only completely free application. We find it in the list of available utilities and add it to our public page.

The application will be instantly added to the page, and you can immediately customize it to suit your goals and objectives. Let's create our first group email. To do this, go to settings.

Then click on the only button in the center of the screen and allow access to your contacts.

Now fill out the form fields:

  • Name;
  • short description;
  • message for subscribers - this is the first welcome letter for new subscribers;
  • upload an icon – a picture that reflects the essence of the topic;
  • If necessary, mark the paid or private message base below.

When you have configured everything, confirm the action by clicking on the “Create” button.

After this, our first newsletter will appear in the group menu.

If we click on the icon, we see a description and an offer to subscribe.

Then the user only needs to confirm that he allows messages to be sent to himself.

To write the first message on behalf of the group, go to the topic we created and click on the inscription “Create mailing list”.

We give the application access to dialogues and write our first message to subscribers. It’s best to test the work on yourself. Be the first subscriber and send yourself a letter from the group.

As with regular publications, you can add links, photographs, pictures, videos and audio recordings to your message. After completing the letter, click “Continue”.

In the window that appears, you can make instant or delayed sending to several or one subscriber base at once.

At any time, you can add an application widget to the page, adjust its visibility, add a new or delete an irrelevant topic, and view sent messages. To do this, go to the menu item “Management”, “Applications” or open any mailing list and go to settings.

Gamayun

This is another popular solution for mass letters on VKontakte. Open the “Management”, “Applications” menu and add the utility to your community.

After installation, go to the settings.

First, we need to allow the application to access data and send messages to users on behalf of the group, if you have not done so already.

After this, the application will tell you about its capabilities. Read or scroll through the information and proceed to create topics and messages.

“Gamayun” provides many interesting opportunities:

  • setting up auto funnels;
  • sending letters not only to subscribers, but also to any users by id;
  • creation of UTM tags and analytics of link clicks;
  • personalization of messages;
  • creation of paid subscriptions.

However, most of these features are paid, you can use the application for free for 3 days. You can also send up to 3,007 messages at a time without paying. To use other features, you must pay a minimum of 504 rubles per month.

Installing a widget for mailing on a website

If you need to send messages not only to community members, but also to other users who have not even seen your group, but are looking at your site, you can place the same subscribe button on the site itself. This way you will expand your subscription subscription audience and be able to reach more people with your offers. Here's how to do it:

  • we create a new mailing list inside the application that you have already installed;
  • in the application settings you need to check the boxes next to the following items: “Collect subscribers to this list” and “Hidden list”;
  • now go to //vk.com/dev/AllowMessagesFromCommunity, set the code;
  • set options;
  • enter the same code on your website.

We recommend: How to pin a message in a VKontakte conversation

Now you can expect new subscribers in your group, as well as an increase in your audience reach. At the same time, you can create various mailings that will be of interest to certain groups of users.

Services and third-party programs

One of the most popular mailing services is called Senler. You can install it, like a regular application, through the “Management”, “Applications” menu.

We connect the community to the service.

After this we will be redirected to the website senler.ru. Go to your personal account and give the program access to data from the community and our personal page.

After this you can use the application. You can send up to 150 messages per day for free. If you need to send no more than 2,000 letters, then it costs 150 rubles per month. This is the minimum tariff, and the maximum is up to 2,000,000 messages per day, and this pleasure costs 100,000 rubles per month.

With Senler we can:

  • create different mailings: from regular messages for subscribers to chain letters;
  • write personal messages;
  • study statistics on shipments;
  • plan delivery dates and times.

There are other services and programs that allow you to send automatic mailings and collect a subscriber base. Here are some of them:

  • ArtSend,
  • Gandy Mail,
  • LSender VK PRO,
  • BotsApp,
  • SocialSend.

We will definitely review these services and programs, and to get started with VKontakte mailings, the applications discussed above will suffice. Try them out and tell us about your impressions.

If you want to use a third-party service, then first read reviews about it, find out the pros and cons, compare tariffs with similar products, and then decide which program is best for you. Most utilities have a trial period.

Just in case, register through the reserve VKontakte page, and not through your main account, and only after you are convinced of the reliability of the service, you can access it through your profile.

How to collect a subscriber base?

As you already understand, you cannot parse an audience through Cerebro or Target Hunter and start mass mailing messages. This is spam and will be blocked. Therefore, you need to collect a subscriber base. We are only interested in “white” methods.

  • Working with the current target audience base. Let’s simulate a situation: you have a public page with 5,000 subscribers. You regularly write interesting posts and hold competitions - this brings in new participants. Publish posts to the group inviting them to subscribe to the newsletter. This will ensure organic growth of subscribers - approximately 10-15% of group members will subscribe to community notifications.
  • Add a link to your newsletter in the menu. Invite subscribers to sign up for notifications - for example, offer an additional discount or gift for completing an action. Your current task: “transfer” subscribers to your newsletter.
  • Targeted advertising. Launch advertising to your target audience. Add a lead magnet to your ad message. This is necessary to motivate the audience: for example, if you offer them a free book for a subscription, the conversion will be higher.
  • Link on the site. Each bulk email tool provides a dedicated link to gather your audience. Add this URL to your site - for example, in banner format. Visitors will click on the banner and subscribe to community notifications.
  • Competitions. Hold prize draws on VKontakte. In the terms and conditions, indicate that to participate in the competition, users must subscribe to the newsletter. The winner will be chosen among subscribers.

Social network rules

Many administrators and owners strive to send messages to all group members. But this approach is currently irrelevant. There are rules of the social network that comply with legal requirements, and it is better not to break them:

  1. A person must express his desire to receive notifications or messages; just joining a group is usually not enough; you need to subscribe to a specific mailing list.
  2. The user should be able to unsubscribe from notifications at any time. You may have noticed that in mailing lists and on social networks there is a special note in small print at the end of the message text.
  3. The content must not violate Russian legislation, social network rules and copyrights.

Compliance with these rules will help maintain the loyalty of subscribers and avoid getting blocked by the community.

Creating a useful newsletter

If you send your subscribers messages every week in the format: “Do you want to buy a new smartphone? Keep the discount!”, then they will unsubscribe from the mailing list. Not because they don't need a discount. It’s just that no one wants to open the “Messages” tab every time and read the same type of letters. Especially on social networks.

Recommendations for creating messages:

  • Write briefly and to the point. There is no need to spread your thoughts over the tree - go straight to the point. Would you like to tell us how to choose a washing machine? Share recommendations, without “water” in the style: “When we come to the store, we have a lot of questions that consultants cannot answer...”.
  • Talk about price. Do you know about the joke “sent the price in PM”? This is when people ask the price of a product in the comments, and the group administrators respond with the same type of “sent in a private message.” So, you are already in PM - so if you are selling a new information course or winter tires, write the price right away.
  • Personalization. The functionality of mailers includes a tool with which you can insert the name of the message recipient. Use this opportunity to personalize your message.
  • Less "official". Some brands and companies are guilty of this - all their messages are too official. Speak to your audience in their language. For example, if your target audience is IT specialists, you can use professional slang. This way there will be more trust in the company or brand. Don't forget about jokes.
  • Communicate. Answer questions from subscribers. To automate actions, create a simple chatbot.

How to create interesting newsletters that will be read

Now let’s briefly figure out how and what to write so that people are interested and want to regularly receive news from you in personal messages:

  1. Don't write too often. Usually mailings are made once every 1 – 2 weeks. Of course, it depends on the topic. If we are talking about some kind of marathon, designed, for example, for 5 days, then during this time you can send letters every day. If the newsletter is intended for a long period of time, then you should not overwork your readers; they are already bombarded with tons of information. It’s better to write something really cool and useful once every 2 weeks than to spam your subscribers every day.
  2. Stick to the theme.
  3. Provide value to your subscribers, and leave entertaining posts for regular publications. Personal messages should contain the most useful materials.

Be polite and attentive to readers, ask their opinion, find out what they would like to read about in the newsletter, what comments and wishes they have. Try to maintain live two-way communication, and not “play with one goal”, bombarding subscribers with advertising messages and “tempting” offers.

What are newsletters for?

How to advance on VKontakte - Amplifera’s detailed guide

Newsletters on VKontakte are almost like regular email newsletters, but with letters sent to personal messages rather than email. They are suitable for anyone who sells through social networks: online stores, startups, information businesses, service industry specialists.

Newsletters work best where users want to quickly receive important information: in news communities, groups where they collect promotions from different stores or vacancies, on the pages of brands and companies.

How to send a message to all friends from a personal account

You can only send personal messages to each of your friends manually, each time going into the dialogues and copying the text. But many identical messages sent within a short period of time will arouse suspicion among the administration, and there is a high probability that your profile will be temporarily blocked until the circumstances are clarified.

To notify all your friends about some event, there are 2 more convenient solutions:

  1. A regular publication that all subscribers will see in their news feed. Of course, not everyone regularly views the news, but you can definitely notify your most active friends. For best results, mount the recording on your wall.
  2. A group conversation in which you can add all your friends and colleagues. In this case, they will receive the same message from you, and you will not be blocked in any way. But this approach is not suitable for a long dialogue; most people will quickly leave the conversation.

Use these methods if you need to quickly write to all your VKontakte friends.

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